Cogny

Generate ad copy variations for Google, Meta, and LinkedIn Ads

Research competitor positioning, ads, pricing, and market gaps

Analyze HubSpot CRM data to build a data-driven Ideal Customer Profile from closed-won deals, contacts, and companies

Core Web Vitals Reference — LCP, INP, CLS thresholds, root causes, optimization fixes, CrUX BigQuery queries, web-vitals library usage, and SEO impact

Analyze HubSpot pipeline momentum — deal velocity, stage conversions, win/loss patterns, and stall detection

GA4 BigQuery Export Schema Reference — complete field reference, nested structures, query patterns, and performance tips

Google Ads Query Language (GAQL) Reference — complete syntax, resource types, fields, operators, date macros, and ready-to-use query patterns

UTM Parameter Strategy & Builder — naming conventions, GA4 channel grouping rules, auto-tagging, common mistakes, and BigQuery validation queries

Create precision-targeted LinkedIn ad campaigns for specific ICP segments — translates CRM data to LinkedIn targeting

Google Ads Scripts Reference — JavaScript automation, AdsApp object model, selectors, GAQL queries, 10+ working script patterns, MCC parallel processing, Sheets integration

Full LinkedIn Ads account audit — campaign structure, targeting, creative performance, spend efficiency

GTM Event Tracking & Setup Reference — dataLayer fundamentals, trigger types, variable types, GA4 tag configuration, debug mode, and best practices

Full technical + content SEO analysis — uses live Search Console + Bing data when connected

Research and qualify business leads against your ICP

Schema.org Structured Data Reference — JSON-LD examples for every major schema type, rich results eligibility, testing tools, and implementation patterns

Monitor SEO rankings, queries, and indexing via Search Console MCP

Run Cogny marketing analysis tasks — fetch scheduled tasks, analyze ad accounts via MCP, report findings

Meta Conversions API (CAPI) Setup Reference — architecture, event types, customer information hashing, deduplication, implementation examples, AEM, and testing

Conversion Tracking Debugger — diagnose discrepancies across GTM, GA4, Google Ads & Meta Pixel with live API access, BigQuery validation queries, and troubleshooting flowcharts

CRO review of a landing page with specific conversion recommendations

GA4 Event Implementation Reference — complete event taxonomy, parameter lists, implementation patterns (gtag.js, GTM, Measurement Protocol), and validation techniques