The 44 Percent Rule

Discover 44% more AI use cases in your business with this free plugin.

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The 44% Rule

Find 44% more AI use cases in your business. A free Claude Code plugin based on a Harvard/INSEAD study of 515 startups.

Version License: MIT Claude Code Free

The 44% Rule — 44% more AI use cases, 1.9x higher revenue, 39% less capital

📄 Quick Start PDF · 🎥 Video Walkthrough · 📖 The Research · 💬 Community

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What It Does

You run one command. The plugin asks you 5 plain-English questions about your business, scans your workspace, and hands you a prioritized list of AI opportunities you're missing — ranked by revenue impact, capital savings, and how easy they are to ship.

It's automating a finding from Kim, Kim & Koning (2026): businesses shown how other companies reorganize around AI discover 44% more AI use cases, generate 1.9x higher revenue, and need 39% less capital than the control group. The bottleneck isn't AI capability. It's knowing where to deploy it.

Who It's For

✅ Small business owners, solopreneurs, founders, and operators ✅ Anyone using AI but unsure what else to automate ✅ Consultants and agencies doing discovery for clients ❌ Not a good fit if you already have a dedicated AI strategy team

What You Get

  • 🎯 10-function audit across your business (sales, ops, content, finance, customer support, etc.)
  • 📊 Scored opportunities ranked by revenue × capital × ease
  • 🚀 "Press Send" flags for opportunities where infrastructure already exists — you just need to activate
  • 📁 Saved action plan as AI-MAP-[date].md in your workspace
  • 🔄 Quarterly re-audits — the dedup logic prevents re-flagging gaps you've already addressed

Install in 5 Minutes

The fastest path:

# In Claude Code, run these two commands:
/plugin marketplace add beginnersinai/claude-skills-marketplace
/plugin install the-44-percent-rule@beginnersinai-skills

Then run your first audit:

/map

That's it.

📄 Want a printable step-by-step with screenshots? Download the Quick Start PDF

📋 Prefer a text walkthrough? See QUICKSTART.md in this repo.

Keeping Up To Date

Third-party plugins don't auto-update by default in Claude Code. To turn it on (30 seconds, highly recommended):

  1. Type /plugin
  2. Press Tab until you reach the Marketplaces tab
  3. Select beginnersinai-skills
  4. Choose Enable auto-update
  5. Press Esc

Done. Future fixes and features arrive automatically.

Commands

CommandWhat it does
/mapFull audit across all your projects + 10 business functions
/map-venture [name]Deep-dive on one specific project
/map-scoreRanks all opportunities by revenue × capital × ease

The Three Agents

AgentRole
Venture ScannerDiscovers projects, repos, and business initiatives in your workspace
Gap FinderIdentifies where AI should be deployed but isn't, across 10 functions
Priority ScorerRanks gaps by revenue impact, capital reduction, and ease

The Research

Kim, H., Kim, D., & Koning, R. (2026). Mapping AI into Production: A Field Experiment on Firm Performance. INSEAD Working Paper No. 2026/20/STR.

Key findings across 515 startups:

  • +44% more AI use cases discovered
  • +12% more tasks completed
  • +18% more likely to acquire paying customers
  • 1.9x higher revenue
  • -39% capital required
  • No increase in labor demand
  • Gains largest at the 90th percentile — AI amplifies winners

The core insight: The bottleneck is discovering where to deploy AI, not AI capability. This plugin automates that discovery so you don't have to read the paper or hire a consultant to apply the finding.

Read More

Help & Community

License

MIT License — use it freely, modify it, ship it inside client work.

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Made by Beginners in AI Turning AI research into practical tools for non-technical business owners.

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